Rush Street Teams Up with Kambi to Offer Online Sports Betting in NJ. The legalization of sports betting in NJ is, just behind the corner! And since the announcement, many industry giants are teaming up. Indeed, in a recent press release, Rush Street Interactive announce they’d inked a deal with Kambi Group. Under the terms, they’ll integrate their sports betting platform into Rush Street’s casinos. What’s more, is that the deal also includes PlaySugar House casino and it’s an excellent news!
As you know, the US Supreme court decided just recently to lift the federal ban on sports betting. Still, the industry seems to have done its homework before the verdict was official. In fact, since the news went live, many operators announced new deals. In fact, the trend is clear, already regulated casinos and global sportsbook operators are mixing up their experience.
More details on the deal between Kambi and Rush Street!
In essence, the partnership allows Kambi to establish itself in the US. Additionally, Kambi said they built technology to suit the new regulations and that this new technology will guarantee security to punters.
For Rush Street, the deal ensures a world-class sportsbook solution. To sum up, the agreement involves its casinos in Philadelphia, New York, and Illinois, but also PlaySugar House. Currently, PlaySugar House operates under Golden Nugget’s license. And the good news is that thanks to this deal they’ll all enjoy Kambi’s platform. All and all, the tool comes with odds, trading, and risk management.
The industry Gear-Up
Needless to say, this is just the latest of many new deals and announcements. It sure seems that the companies, all share high hopes for strong growth in NJ online sportsbook market.
To sum up, recently, Paddy Power Betfair bid for American DFS operator FanDuel. On the same note, rival sportsbook William Hill invested millions into its US businesses. Then, it was GAN turn to announce they had raised $10m to build a new sports platform. And finally, the Borgata said it would create a sportsbook once online betting is legal in the Garden State. So the chances are, they’re probably drafting the plans as we speak.