On July 20th, SG Digital inked a new deal, and this time it’s with the Hard Rock Hotel & Casino Atlantic City. Under the terms, SG digital will supply its OGS platform (Open Gaming System). And by doing so, they’ll launch thousands of slots and table games on Hard Rock online casino. Although, it’s a great news! We have to admit that we expected this deal for a while now. Indeed, Hard Rock and SG have a long-standing relationship thanks to their land-based casino. Not to mention that GIG (Hard Rock Casino platform supplier), is also an official distributor of SG Digital games.
Give the players what they want
In true Hard Rock style, they listen to players, and they like to please them too. And by offering Scientific Games, they’ll retain and crossover potential new customers that are fans of SG’s products. Because as you know, some of SG’s games are also available on Hard Rock’s casino floor! Which means players of the Hard Rock will benefit from an Omni-channel experience.
Following the news, Kresimir Spajic, SVP Online Gaming at Hard Rock said.
“The launch of the OGS platform on our online casino continues to show our commitment to providing players with the best gaming content and experiences in the world. We’re thrilled to work with SG Digital and level up our casino offering”.
Sticking with what works!
Now, we already know that the partnership between SG and Hard Rock is a tree that keeps on bearing fruit. And it would make little to no sense for Hard Rock too not keep an already mature partner and business model that works. In fact, they’re no doubt that by adding SG award-winning games to their NJ casino, the bond between the two company will only get stronger!
Dylan Slaney, Senior VP of Gaming, SG Digital, commented on the agreement.
“When stacked with our already strong relationship with Hard Rock. This deal marks a new era of growth and success for one of our largest partners. The OGS platform fits within their product portfolio, bringing more than two thousand titles to players across New Jersey”.
So, why not visiting the Hard Rock casino today to try SG’s latest games!