A few months ago, GVC Holdings took its first step toward securing entry into New Jersey’s online poker market. Since then, the state’s Division of Gaming Enforcement (DGE) awarded a transactional waiver to Roar Digital. Which, is a venture between GVC and MGM that offers sports betting and online casino gaming in the US. Also, they received a license in Nevada as well. However, it’s not clear when NV launch will take place. In fact, they’re not even sure what platform they’ll use out there. Luckily, that’s not the case back in the Garden State.
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New Era for GVC
On the other hand, GVC already has a strong presence in New Jersey. Indeed, its online Party Poker brand has a partnership with Atlantic City’s very own, Borgata Casino. Which, allows them to host Party Casino and NJ Party Poker in the state. Now that Roar Digital has a temporary license to operate online gambling in NJ, it’s still likely to be another six months before the DGE will issue a full license. In the meantime, they can now offer sports betting in NJ through their partnership with Borgata’s parent company, MGM Resorts.
So as you can see, developments on the east coast are much more advanced than out west. Not to mention, they’ve already built a reputation with NJ players. Which further proves that NJ’s online casino market is much more progressive than all other competing states.
Get Ready to Roar
According to GVC’s CEO Kenneth Alexander, he finds it very exciting that this is all happening at once. He later said,” The GVC and MGM joint venture is hitting important milestones that are paving the way for the creation of a market-leading US betting and gaming business.” On that note, it’s going to be interesting to see what strategies Roar will use to rev up its presence in NJ. Either way, it’s happening, and we think it’s going to be very rewarding for all poker players in the Garden State.