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A strong first half for Flutter

Like many operators, Flutter Entertainment too was happy to share the results of their first half of the year, mainly because the figures are so positive. But what explains that? Well, as you know, Flutter is a company with a strong focus on sports with brands such as Fanduel, Paddy Power, and Betfair, of course. Let´s get into the latest in Flutter news.

So the return to normal meant for them that scheduled sports events could take place as planned. In addition, the company could create marketing initiatives to entice patrons to their sportsbook platform. As we closely examine Flutter’s reported intake, it’s evident that their strategy has paid off. Indeed, in mid-august, the company highlighted that their revenue was up by 99%. To put it simply, this means that the company’s intake for the previous year ($2.11 billion) Almost doubled to $4.19 billion. But it’s not all markets and verticals that are doing well.

Flutter news

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Flutter news – What’s going well and what’s not…

By now, it’s fair to assume that most readers of www.onlinecasino-nj.com know that Flutter is an international business. In most territories, the company increased its market share. In fact, active players rose by 40%, and that’s excellent news. However, not all is fab.

Indeed, as Gavin Kelleher, gaming & leisure analyst, reported, the company’s USA assets are seeing “short-term losses.” Yet, Kelleher is confident that the company will “underpin strong growth across the group in the medium term.”

But, one thing is sure while some USA online gambling assets are falling short of their profit margin. Fanduel is a strong performer for the group as the daily fantasy sports operator’s profit jumped by 156% or $939 million at today’s conversion rate. However, EBITDA dropped to $820 million on a Pro-forma basis. So there’s still a bit of work to do for Fanduel to reach its full potential. And it already began.

Flutter news – The company signs a new brand ambassador

Only days ago, the company announced that another big name on the sports scene would spread the word about them. Indeed, on August 20th, Jordan Spieth, the former world’s #1 golf pro, officially became their ambassador.

According to the press release, Jordan will be the official face of Golf on the platform and in the media. This means that he’ll appear in TV spots. And he’ll also produce content for the company’s social media fan base. For Spieth, this new deal represents a unique opportunity to engage with the company’s fast-expanding golf enthusiast base. And for Fanduel, the signing of “one of the most universally admired golfers” is simply too good not to get excited.

Other big signing and game-changer partnerships that you’ll benefit from.

While it’s great to see the company is going well. What’s even better to know, in our opinion, is that they’re about to beef up their platform once more significantly. Indeed, hours ago, Fanduel announced they were extending their partnership with Sportradar for another 7 years. Doing so means that Patrons will have access to one of the best-in-class pre-match wagering services, top live sports betting options, and unique engagement betting tools, too.

More or less, at the same time, Fanduel also unveiled a new partnership with the Women’s Tennis Association. According to the terms, the company will have access to official scoring data from Stats Perform. That should help increase the level of engagement in Tennis.

To conclude the Flutter news

Lastly, Fanduel has also recently unveiled plans for its new Arizona sportsbook center. The word on the street is that the new building will have terraces, 26 self-service terminals, and 7,400 square feet. Hopefully, the new Phoenix brick-and-mortar sportsbook should be finished just in time for the 2021-2022 NBA season. And that’s excellent news too.

Flutter news

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