First, well done to all the real money winners at Betfair’s FanDuel. Also, congratulations to Tiger Woods on winning the Green Jacket at the PGA’s 83rd Edition of the Masters Tournament. As a result of his victory, FanDuel customers in New Jersey came out swinging. The online sportsbook operator might be feeling the impact, but one thing is clear, the Tiger Effect is real. And so is all the money that FanDuel just paid out from this historical triumph by Tiger Woods.
Back to Set the Record Straight
First and foremost, its events like this one that truly allows Betfair‘s FanDuel to stand out above its competition. Even after shelling out Millions to their customers who were pulling for Tiger, it still was a win-win for the fantasy sportsbook operator in New Jersey.
Not only does it boost the companies’ credibility, but it also builds confidence with the user. Not to mention, the level of engagement between FanDuel and the customer is undeniably better than any other bookmaker. To prove it, all fantasy golf players who entered the $1,000,000 Mega Eagle Daily Fantasy contest for The Masters instantly had their entry fees put back into their accounts, even if Tiger wasn’t one of their picks.
Until the Next Time
Now that this round of PGA action is behind us, we thought it would be appropriate to close this news out with an official word from FanDuel. According to the company’s CMO Mike Raffesnperger, “This was a historic victory by Tiger Woods. It cements him as one of the most iconic figures in sports, and we congratulate him on his tremendous achievement. Also, our customers now have over three million reasons to believe in the many ways to win at FanDuel.” So until the next time, keep swinging for the green