Recently, FanDuel or Betfair as known by some paid out thousands of dollars to customers who wagered early for Alabama to win the National Championship! Which, is something unheard of in US sports betting considering that the event isn’t until January 7th, 2019.
So, if you already had a hunch that the Crimson Tide were going to win and bet on them via the FanDuel Website. Then congratulations, you just made money! However, if you didn’t use FanDuel Betfair site, well don’t give up hope, the odds are in favour of Alabama.
An early Christmas present
According to Mike Raffensperger, CMO of FanDuel, “College football has many surprises! So today we wanted to surprise our customers. We want to thank them for all their loyalty and to show them that there’s more than one way to win at FanDuel.”
He then later said. “Even if Alabama loses the national championship, this is something we wanted to do to show why we’re the most innovative and fun sportsbook in America.”
Undoubtedly, FanDuel has now set the bar much higher in NJ. It’s going to be interesting to see what happens next. Perhaps, FanDuel or maybe another sportsbook will call the NFL Superbowl as well? Either way, we’ve never seen this before in the US!
An expensive PR stunt
So as you can see, the odds are looking sweet for Alabama, although everything can change on game day! So there are no guarantees here, but from the looks of things, FanDuel seems confident they’ll win.
According to FanDuel, the PR stunt cost around $400,000! Now, how’s that for the history books? We think it might take a while to see that again, or maybe not! So, we’ll wait to see how the industry responds and cross our fingers for another massive payout before game day!